Questions people usually have.
What is FrictionList?
We help businesses remove repetitive work, delays and handoffs that take more time than they should. Sometimes that means AI or automation. Sometimes it means connecting systems, using existing software better or changing the process.
Do I have to start with the Audit?
No. If you already know the problem, start with a Project. The Audit is for businesses that know time is being wasted but are not sure what is worth fixing first.
What does the Audit cost?
$1,000 once. It includes about 30 minutes with Ana, human review, the written Friction List and a live walkthrough.
Who is Ana?
Ana is the AI interviewer used for the Audit. She asks the questions. A person reviews every report before it goes to the client.
What is the 10-Hour Guarantee?
If the completed standard Audit identifies fewer than 10 reasonably reclaimable hours per month across the business, we refund the Audit payment in full and you keep the report.
Can you just fix one problem for us?
Yes. If you already know what needs fixing, we can scope a Project directly.
Do you only do the fixes on the menu?
No. Those are common problems that are easier to price up front. We also do custom automation, integrations, internal tools, assistants and reporting workflows.
Why not publish a price for every project?
Because integrations, data, security and edge cases can change the work substantially. Repeatable work can have a starting price. Custom work gets scoped first.
What is the Right Hand?
A business assistant set up to help with recurring research, drafting, prep and reminders that keep landing on one person.
What is the ongoing option?
We stay involved over time to help find, scope, build and maintain useful improvements across the business.
Do you replace employees with AI?
That is not the goal. We look for work that is repetitive, avoidable or unnecessarily manual. People should keep the decisions that actually need judgment.
What if the best answer is not AI?
Then we do not use AI. The goal is to fix the problem, not force a particular technology into it.
What kinds of businesses do you work with?
We are most useful where there is recurring admin, follow-up, coordination, customer communication or reporting. The workflow matters more than the industry label.
How do we start?
Tell us what is taking too long, what keeps falling through the cracks, or what keeps landing back on the owner. You do not need to diagnose it first.